The People alignment to achieve ‘Competitive Advantage’

Culture and Strategy are the two most used and published words of existing business literature. Strategy till today is the haloed possession of the corporate ivory towers.

Strategy, for a given duration, is generally a revision of the previous years document or a knee-jerk reaction to dynamic market changes.

Strategy is developed across various areas but is majorly dependent on its execution on the pillars of Process, Systems and Technology, conveniently forgetting the other most important pillar ‘People’.